About the Creator

Hi, I am Charlotte S. Adcock. I specialize in education and long-term coaching. My clients and I work together as a team to take charge of their finances by:

- identifying and organizing their assets and liabilities
- building a financial plan that is realistic and achievable in order to reach their short, mid and long-term goals
- working together to create a budget that is customized and flexible

I realized early in life the impact and the serious need that I have to be around other women, to share time and space with them, to learn from them. I grew up in Virginia, raised by my paternal grandmother; I did not have the experience and benefit of knowing my mother as she took her own life when I was seven years old. At first I asked myself the same questions any daughter would: What did I do? What terrible thing happened to cause such a permanent decision? Why would a mother leave a daughter without the most important influence and teacher in her life?

As I grew older the anger became acceptance and a realization that I could not survive without the support, humor and patience of the women in my life: my friends, my family, my co-workers. These female influences ranged in age, ethnicity, religion and cultural backgrounds. Each and every one contributing to my character and left an indelible impression in my life.

The lessons I have learned I have taken with me on my personal and professional journeys. Often I refer back to these stories, wive’s tales or not, and how they helped me make the decisions that have lead me to the life I lead today. When I entered into the financial services industry I stumbled onto a whole new database of lessons learned. I was amazed at the decisions that women have to make based on limited resources and filtered information. While this saddened me it made me realize the positive impact I could have on women through education and access to referral sources.

I developed a series of small workshops for my clients and their family and friends. These workshops focused on issues women face today, compiled from questions and feedback I received from colleagues, clients, and friends. These workshops were successful but I envisioned reaching out to a much broader female audience and providing a referral resource of providers who support women’s issues.

In 2008 I developed the concept of What Women Should Know, also referred to as WWSK. The organization would consist of an online community and speaker workshop series provided by professional women whose primary goal is to help other women become stronger and more empowered. The focus areas for the organization include money and finance, health, security, and personal and professional growth.